Saturday, January 07, 2012

Listen to Your Customers

After operating a vintage online clothing store for over a decade while starting out on EBay and realizing the fees were astronomical and eating just about all profits, we launched our web store.  It was a huge endeavor and unbelievable amount of man hours we put into it, but once again it is time to re-evaluate.  Last week we emailed our customers and asked them to take a simple 7 question survey.We had a great response and great insight, and it is greatly appreciated.  With our customers in mind we have once again made some changes to our online business.


The following is a copy of the newsletter with our announcements to the changes:


Sydney's Vintage Clothing Newsletter


We are striving to keep Sydney's a favorite vintage spot for you to shop.  As a business owner for over 10 years, my word of advice, listen to your customers!  Without them there would be no business!


Thank you to all of my loyal customers and new ones to come!


P.S. Here is a sample of the new items to come....


Vintage 40's Print Dress


















Vintage 60's Dress



















Vintage 40's Cherry Red Dress


















Vintage 60's Sage Green Dress


















1940s Spider Web design Dress


















1950s Embroidered Dress


















1940s Sequin & Panel Dress


















Vintage 40's Coat


















Vintage 40's Velvet Hooded Coat


















40s Designer Coat


















60s Layered Lace Cocktail Dress


















40's Sheer Daring Dress


















Vintage 50's Dress



















60s Floral Dress


















Designer Rose 50s Dress
































As you can see I have great vintage coming...now back to work!

Wednesday, January 04, 2012

Needing help from you, my valued customer!

Every business from time to time needs the business owner to re-evaluate.  As the owner of Sydney's Vintage Clothing online store I do this from time to time, change lay-outs of the web design, change strategies, change photography backgrounds, etc.  Try to keep improving our business. We have been in the vintage clothing fashion business for over a decade now, and that doesn't come easy.  Without you our customer we would have no business and we know that.  so we are asking you to take a quick easy to use survey.  No we don't even get your name or email address, I just want your thought on vintage clothing at Sydney's!  Thank you in advance!  You matter to us!

Click here to take a shopper survey

Friday, December 30, 2011

Vintage Clothing Comparison Shopping

As a vintage clothing dealer both locally in a brick and mortar store and also online for the entire world to view and shop from I do a pretty good bit of comparison shopping.  Let's talk about comparing shopping prices for online vintage clothing stores.  I must say that with some of them I simply marvel over there prices!  For example the well known company "Free People" has added a section to their online store, Vintage Loves.  Go ahead take a peek! They carry some awesome pieces but let's take a look at some more affordable vintage pieces.

Nothing like a 60's single breasted floral coat from Herman Marcus! Only $59.99
Close up view of the floral fabric.
In need of a very versatile duster jacket?  Here is a Gay Gibson stripe jacket in a carpet tapestry with some pretty incredible closures on it!
This is one of my personal favorite vintage pieces!  70's vintage carpet tapestry vest with a floral design, pretty incredible for only $59.99
If you love bell bottoms this suit is a must have! The wool tweed with a faux fur trim on the collar and the wide leg bell bottoms pants! LOVE!
Single breasted leather jacket...coming soon!

Vintage 70's velvet floral maxi skirt! Yes it is only $39.99
Glimpse of some fabulous lace to come soon!
Knit sweater dress...coming soon!













I realize while comparing pries on the web, that I am a small business and I do not have the overhead that a large company has, but my personal goal is to keep my prices affordable to the average vintage clothing fashion shopper.  How am I doing with my goal?  Please comment!

Saturday, July 02, 2011

Favorite Designer Swim Suit



WHAT IS YOUR FAVORITE SWIMSUIT OR BEACH WEAR OFFERED IN YOUR INVENTORY?







I would have to say this Vintage 40’s Brigance Hope Skillman Barbie Stripes Play Swim Suit, it is a harder to find and adorable!

WHAT IS YOUR FAVORITE ERA IN SWIMWEAR, TO SELL OR WEAR?

Favorite to wear? Ummmm, not sure, don’t do much swimming.  Favorite to sell, I love the 50’s, although i have a few 20’s in my stock too!

FAVORITE DESIGNER OR LINE?
Catalina

FAVORITE BEACH RESORT?

Anywhere a Cruise Ship can take me!

FAVORITE POOLSIDE, TROPICAL COCKTAIL (WITH OR WITHOUT ALCOHOL)?
Of course without alcohol, I really enjoyed the Pina Colada’s on my honeymoon.

FOR YOU, BIKINI OR ONE PIECE?

For me a one piece, I am modest, don’t care for bikini’s!

Let’s see what Ang enjoys!

Vintage: Slip of a thing

Vintage Slip of a Thing

1) Show us your favorite vintage slip in your inventory.



My first one would have to be this 30’s bias cut slip, so gorgeous this could be worn as a dress if desired.



Next I would have to go with this 60’s Roger’s slip, too pretty to cover up!

2) Lace trim or chiffon trim? What’s your favorite?
I am a lacey kind of gal.

3)Colors or neutrals, whats your preference?

As you can see with the two I have above, I am all about color.

4)Favorite label in vintage lingerie?

I absolutely love the 30’s and the older vintage lingerie, but for more 40’s 50’s labels�
I would have to go with the vanity fair, gossard, movie star.

5)Full slip or half?
half.

6)Slips worn as dresses in public?..yea or nay?
Well looking at the two above that I have chosen as my favorites, looks like in some people’s fashion it is accepted today!

Let’s see what Ang likes this week.

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